Scott P. Rogers
Funkhouser Real Estate Group
540-578-0102  •  email
Brought to you by Scott P. Rogers, Funkhouser Real Estate Group, 540-578-0102, scott@HarrisonburgHousingToday.com
Brought to you by Scott P. Rogers, Funkhouser Real Estate Group, 540-578-0102, scott@HarrisonburgHousingToday.com
Thursday, May 28, 2026
Comparable Listings
When we're pricing your home, we'll spend most of our time looking at sold data. The prices other buyers paid for similar homes gives us the best indication of what a buyer pay for your home.  

But, we can gain an even broader context by taking a look at active and pending listings as well!

Pending listings are homes that are under contract but haven't closed yet. We don't know the final sales price -- and we won't know until the closing day-- but we can see the list price, the condition of the home, and how quickly it went under contract. A home that went under contract in four days (and its list price) tells us something different than a home that took a month to go under contract.  

Active listings are the homes your home will be competing against the moment you hit the market. If there are multiple homes priced similarly to where we plan to list your home, that is important to note.  It might suggest that buyers in that price range are hesitating, or that those homes are priced just a bit too high. Either way, we need to know what is sitting on the market, unsold, and at what price.

Sold data gives us the foundation for pricing your home, while pending listings give us a read on what's working right now and active listings show us your competition and the prices at which homes are not selling.

We ought to take a look at the full picture (homes that have sold, pending listings, active listings) as we finalize the list price of your home.